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social media

The Newbie Writers’ Podcast

Special Guest: Karma Bennett




Karma Bennett offers fully customized publicity campaigns tailored to the needs of her clients. In addition to traditional publicity outreach, she offers assistance with social media, marketing, SEO, book tours, and branding. She loves helping authors find the value in Twitter, Tumblr and other social media resources. Some of the genres she’s worked with include fitness, health, horror, sexuality, pop culture, humor, and young adult. Karma has secured publicity on a wide variety of media, including Cosmopolitan, Fox & Friends, Woman’s World, Mother Jones, Read more

The Newbie Writers’ Podcast


Special Guest: Frances Caballo

Social Media Just for Writers


Frances Caballo is a social media marketer and trainer with more than 23 years of communications experience. She helps writers attain their social media marketing, communications, and public relations goals. Frances specializes in social media training for beginners, intermediate and advanced users, manages social media accounts for clients, and trains advanced users on how to succeed in social media marketing. Presently, she is the Social Media Editor for the Women’s National Book Association-San Francisco Chapter and Redwood Writers, the largest branch of the California Writers Club.


Frances Caballo Facebook

I … Read more

Rotary Club of Foster City loved the talk!

Rotary Club of Foster City loved the talk!

I have found the easiest way to get a handle on all the various and ubiquitous social media platforms is to think of them as parties.  Parties you need to attend, parties you want to attend and parties of which you’ve lost the address.

Facebook is the hang out, it’s lunch in the cafeteria or the break room. It’s about showing off photos of the grandchildren, yours of anyone else’s  Facebook is as casual and sometimes as inscrutable as any random social gathering.

Twitter is that big ass cocktail party – … Read more

Home | The Social Media MonthlyThe Social Media Monthly | Where social media and real life collide.

We had a great conversation with Bob Fine, the editor and publisher of The Social Media Monthly –  He had some great tips for the Newbie Writer.  One big tip is to start writing for blogs to start up your own portfolio.  It’s easier to start with blogs, Bob himself often “tries out” a writer on his blog and then graduates the writer to the hard copy magazine.

Check out blogs that reflect your own interests and passions, then give it a … Read more


Remember the seventies (and if you don’t, I’m terribly sorry)?

smiley face from the seventies

Like Me!

Remember when  promiscuity was permissible?  Even lauded?  And how the minute we all become adept at random acts of coupling sans last names, guides suddenly appeared dedicated to telling us how to do this better.  It no longer was just a casual, natural act.  Sure it was fun, but was it enough fun?  Were others having MORE fun?  Take this Cosmo quiz to find out.


Then experts weighed in, studies funded, discoveries  advertised.  Just when we were enjoying ourselves, we were informed about goals and statistical … Read more

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